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The USDA's Special Supplemental Nutrition Program for WICwhich provides food to low-income women, infants, and childrenis getting a major boost from Rutgers New Jersey Medical School.
The school has been awarded a $597,638 grant to increase participation and improve benefit redemption in the program, the Newark Star-Ledger reports.
The project, called WIC Community Innovation and Outreach Project, aims to reduce barriers such as transportation and access issues, thereby connecting more people with WIC services.
The program has "demonstrated a wide array of benefits, including healthier, longer pregnancies, reduced premature births and infant deaths, improved dietary outcomes for infants and children, better maternal health, and enhanced school performance," says Susan Stephenson-Martin, director of Rutgers NJMS' WIC program.
"Additionally, WIC participants have been associated with significant savings in health care costs compared to non-participants.
This project is part of the USDA Food and Nutrition Service's broader initiative to modernize WIC, aiming to reach more families and create a positive impact on community health."
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Caroline Diehl is a serial social entrepreneur in the impact media space. She is Executive Chair and Founder of the UK’s only charitable and co-operatively owned national broadcast television channel Together TV, the leading broadcaster for social change runs a national TV channel in the UK and digital platform which helps people find inspiration to do good in their lives and communities.
